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      News — kingice

      QuickStrike: NLE Choppa x King Ice Limited Edition Release

      QuickStrike: NLE Choppa x King Ice Limited Edition Release

      NLE Choppa is teaming up with King Ice to release a limited edition "No Love" pendant February 6, 2020 just in time for Valentine's Day. This unique "No Love" version has a special broken heart with red stones in place of the "O" in "No" which is inspired by Choppa's No Love Entertainment brand. Only 50 of these original pendant designs will be released today but be on the lookout for the announcement of the official collab between NLE Choppa and King Ice.


      No Love Pendant by NLE Choppa

      Notes: Choppa recently released hit song Exotic on YouTube

      Cobby Supreme: "$5,000 For This Little Itty Bitty Cross."

      Cobby Supreme: "$5,000 For This Little Itty Bitty Cross."

      The world will never fully recover from the loss of Nipsey Hussle. For Cobby Supreme, he lost his best friend. The All Money In rapper actually began All Money Business with the late Slauson rapper, opening his own AMB apparel store right there on Crenshaw Blvd. Both a part of the Rolling 60’s, Cobby always played the big brother role to Nip in the hood.

      Featured on songs “Checc Me Out” and “H-Town” off Crenshaw, Cobby will always be well-respected in the streets. The South Central Los Angeles native purchased his first car at the young age of 13, hustling and grinding just like he is today. King Ice chatting with Cobby to discuss his jewelry preferences, and the Rollie on his wrist.

      What was the first jewelry piece you had?

      I done had a whole bunch of this shit. [chuckles] I done had too much of this shit. I always been a n*gga to have some rings, a watch, and a chain. You can pull up old pictures and see me with that shit. 



      How old were you?

      It was in my family. I was seeing my uncles and my aunties with that shit. Growing up as kids, my mama had me with some rings, a little chain on, and some earrings. I don’t know, I think it’s some African shit. N*ggas just like to shine. You see that shit? [points to wrist] That shit look good don’t it? That’s a 41, a Rolex. I bought this for myself for Christmas this year. 

      [homies start laughing] Why they laughing?

      They know me.

      Is that the most expensive piece of jewelry you own?

      No. I done had a whole bunch of shit. This is probably my 9th Rolly. Just throughout my life you know, you live. I done had a bunch of watches. 

      Do you just rotate them?

      Yeah. Every now and then, I might throw the gold one on. Might throw the two-tone Oyster Perpetual on or the Presidential. That’s some African shit, n*ggas like jewelry. 

      You actually use it to tell time?

      Yeah see, I’m actually one of them n*ggas who check his watch. I see the date on my shit. [chuckles] Everybody don’t use it like that. You ask a n*gga for the time, they gon’ look at their phone.

      You like watches more than chains?

      Shit, I like chains and shit too. I don’t got on no big ass chain now but this little motherfucker right here works. This a nice bullet, it’s worth something. This piece right here is $5,000 just for this little itty bitty cross. That’s beautiful huh?

      Real diamonds?

      Of course. I’m 100% real, I’m Cobby Supreme. 100% real.

      What do you want your legacy to be?

      I want my legacy to be a guy that came from a certain area, stood up and didn’t accept the things that area only had for him. I went out, went on a journey and found the things that was for me. I want to leave it down to the kids. My mission is to make the people around me millionaires, own more businesses, own some stock. I know this in the industry: a lot of guys don’t do this shit, and that’s why they pay attention to Nip. 

      See I’ve always been a little quiet but in the background, that’s what I’ve always been doing. I’ve always had a spot, either a dispensary or a clothing store. A lot of guys do this shit after they get the money. It’s a little different for me because I’m doing this shit before I get the big ol’ bag. That’s what I try to teach everybody around me: when you get your crumbs, you put it into something. I ain’t take my little money and go crazy, buy all the jewelry in the world or all the fancy cars. I want to own shit. 

      Sevyn Streeter: "I Don’t Spend a Lot of Money On Jewelry."

      Sevyn Streeter: "I Don’t Spend a Lot of Money On Jewelry."

      From girl groups to one of the most talented songwriters to her own artistry, Sevyn Streeter prove she’s here to stay. The Florida-raised, Los Angeles-based creative spends the majority of her time (if not all) in the studio perfecting her craft. Since the release of her debut single "I Like It" in 2012, Sevyn has only grown and evolved as a woman and recording artist.

      Now, she returns with a brand new single titled “Whatchusay,” a simple reminder that women have the right to ask questions and be assertive. This holds fans over until her new project, Drunken Words, Sober Thoughts, arrives at the top of the year.

      King Ice caught up with Sevyn at a coffee shop in Silverlake to discuss her jewelry preferences and what she wants her legacy to be.


      What’s the most expensive piece of jewelry you own? 

      Bitch, first of all. I don’t spend a lot of money on jewelry. Not that I won’t in the future, but there are other things to me that I care about more. I care about studio time. Anything directly related to music and creativity for now, I’d much rather spend my money on that. But if I wanted to buy some jewelry, I could buy some jewelry. But right now at this place in my life, it’s not that important. It’s just not.


      In your opinion, what label had the most iconic hip-hop chain?

      Roc-A-Fella, hands down. It’s amazing to watch Roc-A-Fella turn from this sign we used to see Jay-Z throw up in his videos, to birthing what it has birthed. Roc Nation Sports. Roc Nation artists. To watch that, it’s on a whole other level because of what it does for your psyche. If you really pay attention, it makes you realize that once upon a time, Jay-Z was just a new artist with an idea and a dream, and a drive. You watched him diligently make decisions that were going to benefit his future, and that’s fire. That goes for any of the vets that we see today. I look at them like “okay, you figured it all the way out.” I love it, it puts a battery in my back every single day. 


      What do you want your legacy to be?

      For one, that I love God. That I’m obsessed with my family. That purpose is what matters the most. In whatever way that purpose has to veer its head – whether it’s my music and I’m singing as an artist, or I’m a songwriter, I’m a dancer, I’m screenwriter, or I’m a fashion designer. Whatever channel my creativity finds its way through, that’s what is most important to me. I’m a creative who listens to the ultimate creative, and the ultimate creative is God. I want to stay true to who I am and stay true to my art, and give people whatever drops of my spirit.