CULTURE

As 2022 closes, we reflect on our brand journey, coming out of a Pandemic that devastated so many, an existential threat to life as we know it, we had to find ways to adapt and more importantly thrive. It starts with our team, a dedicated group of talented creatives who brought passion to every project, a belief in our mission to establish King Ice as purveyors of art, culture and fashion.

There are so many highlights that define the year, including collaborating with legendary record labels Ruff Ryders and No Limit Records.

We launched a series of limited edition pieces with Sonic and Halo, selling out immediately.

We established the Arctic collection, a new line of high quality custom time pieces, an exciting foray into Watch culture.

We broke new ground in plating technology by offering a line of Tarnish Resistant chains backed by a lifetime guarantee.

We worked with Batman and Pac-Man, stretching the boundaries of streetwear design language, in terms color, quality and detail. 

It was good year, we grew creatively and overall as brand. We showed a resilience, a commitment that has us poised to evolve more rapidly as we leap into 2023.

December 30, 2022